Short profile of CAS Software AG

“Well Informed. Always and Everywhere.“ This motto reflects the philosophy of CAS Software AG. The company was founded in Karlsruhe, Germany, in 1986 by Martin Hubschneider and Ludwig Neer. CAS Software AG is the leading expert for customer relationship management (CRM) in the SME sector. Furthermore, the complete supplier for customer and information management also develops tailor-made sales support systems for customers like Daimler AG. CAS Software AG is aiming for European market leadership in costumer management for the SME sector by 2010.

Programs like the CRM system CAS genesisWorld and the intra/extra-net CAS teamWorks support small and midsize businesses in the establishment of profitable and long-term relationships. Company knowledge can be accessed anytime and employees work more efficiently. More than 150,000 users work with the products of CAS Software AG in their daily business.

The software experts from Karlsruhe are involved in many national and international research projects. For its innovative product suite and its commitment in the SME sector, the company has received many prizes, among those the “CRM Award” and the “European IT Prize”. In the innovation competition Top 100 it was awarded twice the special prize for “the best innovation climate” and received the “Innovator of the year” title in 2006. Four companies that work with the program CAS genesisWorld have received the “CRM Best Practice Award”.

CAS Software AG invests in companies which develop and sell basic technologies or services in the CRM sector. Among these companies are PTV Planung Transport Verkehr AG, YellowMap AG, LeserAuskunft GmbH, Varta-Führer GmbH and DialogGeneration AG.

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